Veterinary company branding and partnership
Our creative team was tasked with defining a brand around a pre-existing logo for United Veterinary Care (UVC). Veering from a photography-based brand, our designers incorporated illustrated scenes of the people who make up UVC, from the veterinarians at the hospital level up through the corporate teams that connect all the dots. With the newly reconfigured mission statement and core values in hand, we pumped out some concepts that encapsulated the vision the leadership has for this rapidly-growing veterinary company. It's a fun challenge to define how this brand looks in a variety of applications such as large wall wraps to small water bottles and hats. We're proud of this brand and how it speaks to their core values of empower, support and unite.