Decisions, Decisions – Freelance Graphic Designer Or Graphic Design Company?

February 14, 2018

If you’re not familiar with the industry, it can be hard to know what your business really needs!

It can be really confusing when it comes to choosing between hiring a freelance graphic designer or a graphic design company. Both of them come with distinct features which may be absent in others. However, there are some aspects which if taken into consideration can assist one in selecting between the freelancer or a full time agency.


Budgeting can be an important consideration when selecting between the two. It is a fact that freelancers are able to work on a much lower price when compared to a full time agency or a company. Thus, if budget is a constraint, then opting for a freelancer can be an ideal choice. graphic design company


Communication is another aspect which needs to be taken care of. Though it may be possible to have an effective one-on-one communication with freelancers, it may not be possible with firms. However, some creative design agencies have a dedicated team especially meant for communication purpose.


It is a fact that freelancers have a more flexible working schedule than the graphic design agency. Where on one side, freelancers may be available for work in evenings and night as well, thus may not be the case with firms.

How many hands needed

This is another vital question to be answered. If there is a project where multiple people are needed, an agency may be the best option. On the other hand, if one wants, multiple freelancers can also be hired depending upon the client’s requirements.

Large work loads

When it comes to dispatching large workloads, agencies can have an advantage over the freelancers. This may be beneficial for clients who have a constant flow of work and require large resources for completing the work.


Availability may be another issue to be taken into consideration. It may not be possible for the freelancer to be available every time may be due to health, personal, or family reasons. This may cause a delay in delivery of work which may not be the case in terms of working with a firm. Since there is always a back up present for designers, the client may always get a dedicated person to work with. However, since every freelancer and graphic design agency is different, the abovementioned points may not be valid in every case. However, these points can assist to a great deal for selecting between a freelancer or a graphic design company.